Let’s face it, your website is the face of your business. Along with Social Media, your website is where your potential customers are landing when they are looking to make a purchase for your particular product or service. While social media is an enormous source of business leads and a great avenue to reach customers your website should NOT be forgotten about. A professional looking website will set you apart from every other Jane Doe and John Smith that clicked on the “Create Page” button on Facebook.
Consumer shopping habits have changed drastically in the past few years and their go-to is to pick up their phone and type in the name of a business or service they are looking for in the Google search bar. Having a website exponentially increases your rankings in the search results and the quality of the content of your site pushes it towards the top. Did you know there is a page 2,3, etc of Google results? My point is that 99.9% of people never go past the first page of Google results and that’s why you need to make sure that you have the content on your website that will make you easy to find online.
Think your business won’t benefit from having a website? Wrong!
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